Tag Archives: Masculinity

Grooming the Next Generation: Did Gillette Miss a Spot?

The American Psychological Association recently contributed its thoughts on traditional masculinity, telling us that it’s mainly a semi-harmful social construct. This week, Gillette has added its two cents on “toxic” masculinity in a now-viral advertisement. The main point: men must hold other men accountable “in ways big and small,” especially as it pertains to sexual harassment and bullying. This is important because, apart from the incentive of selling shaving products, the boys watching today will be the men of tomorrow.
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